Here’s what we know for sure: companies work well when they’ve got the right people. That’s what inspired us to build a SaaS platform that makes recruiting, on-boarding, and retaining people simple. From entrepreneurial beginnings in Melbourne, we quickly grew and are proud to now have established locations in Sydney, New York, London, Singapore, Manila and Dublin and a platform that is used by 11 million users in over 190 countries. (But that’s enough about us.)
Collaborating with other regional marketing leads you will have ownership over the North American marketing strategy and marketing budget for our Corporate verticals.
About the role
Define, execute, analyze, scale and optimize demand generation and pipeline acceleration strategy across all channels—online, offline, owned and events
Iterate on and manage lead funnel and lead lifecycle to enable reliable campaign tracking, reporting, and lead hand-off.
Work with the Sales Team and Global Growth team to drive initiatives that maximize customer acquisition
Own key objectives across lead generation, pipeline creation, funnel efficiency, and ROI metrics; continuously test, measure, learn and innovate to fuel scale and growth
Will grow the community we have created to drive engagement through content and establish thought leadership
Leverage multiple channels and program tactics, including but not limited to: database and nurture email, paid acquisition, real-time web personalization, retargeting, events/webinars and more.
Experience in demand generation, performance marketing, or growth. Experience in B2B is required.
Bias towards action and growth hacker mentality
Track record of consistently delivering excellent results in a fast-paced environment
Growth mindset with a results-driven approach to work (testing, measuring, iterating)
Strength in email marketing, analytics, critical thinking, and reasoned judgment
Experience leading multi-channel digital marketing strategies (SEM, SEO, social, email, content marketing, conversion rate optimization)
Experience in using Marketing Technology tools
And of course, the perks
There’s something for everyone across our benefits – an extra day of leave to do something awesome (no really – it’s called Awesome Day), paid parental leave for primary and secondary carers, flexible working, health benefits, a wellbeing allowance, employee assistance program, volunteer leave and more.
Our global presence also means those with a little wonderlust have the opportunity to take their career to new places. Pardon the pun.
Sound like your kind of role? Then we’d love to meet you!
At PageUp, we’re passionate about connecting great people to great careers, so we encourage people of all backgrounds and abilities to apply. Building diverse teams is the foundation of our success, so if you think you have what it takes, but don't necessarily meet every single criteria on the job description, please still reach out to us. We'd love to have a chat and see how you could fit in the PageUp team.
Equal Opportunity at PageUp
We are an equal opportunity employer and value diversity, equality, inclusion, and belonging at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or genetic information.